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February is soon turning out
to be flavor of the season for Bollywood films to be
releasing.
With ‘Guru’, ‘Salaam-E-Ishq’
and ‘Fool & Final’ being the 3 biggies slated to release in
January and ‘Bhagam Bhag’ expected to continue its magic
from its December 22 release way into the month of January,
film makers are left with no choice but to bring their
movies in the month of February.
But why not wait a little
later?
Because March spells doom
for producers, distributors and exhibitioners due to school
and college exams. Also, World Cup Cricket 2007 continues
till late April which means that it would be nothing short
of a hara-kiri for a film to be released then. Hence, the
next possible release month is May 2007.
So what happens to numerous
big and small films that are waiting to hit the marquee?
They jump over one another to try and book a berth in the
month of February. With numerous production houses with
repute having already closed deals with the multiplexes
across country, there is mayhem of sorts with many other
films trying to outdo each other.
This is the reason why one
sees a flurry of February releases in the form of ‘Honeymoon
Travels Pvt. Ltd.’, ‘Traffic Signal’, ‘Eklavya - The Royal
Guard’, ‘Namastey London’, ‘Shakalaka Boom Boom’, ‘Cash’,
‘Metro’ and ‘Nishabd’ with a strong possibility of arrival
of ‘Good Boy Bad Boy’ and ‘Red’ too. |
